Rocketgirl's Blog

Luna’s Landing?…

Posted on: October 26th, 2010 by Erin Kieper

Last night at Bunko for Boobies I was asked several times… “So what is Luna’s Landing?”. I guess the name isn’t obvious so I thought I would take a step back and share where this project came from.

My husband and I have been working in breast cancer detection and treatment for over a decade and have watched many women battle the disease with vigor and grace. We have been active in the 3-Day walk, local nonprofits and have personally been touched by other forms of cancer. We wanted to give back. My husband and my dad are both cancer survivors and have been fortunate to receive incredible care and had the means to navigate the financial impacts of treatment. We know we are lucky but illness can be devastating. Our experience exposed the challenges families face when thrown into this unexpected journey. Life can be turned upside down and the complexities of life amplify as treatment starts and life continues. We want to bring a smile, an inspirational word, share resources and through our sales, donate money to our nonprofit partners who help people through these challenging times.

We have been creating products and selling them on our website, at community events and recently started offering product kits for those fundraising for their important cause but having trouble asking for money. The kit provides cool products to sell instead of asking for a donation and the proceeds go to the fundraiser’s organization of choice. We also have the ability to customize items for teams or a special event.

We created this video to share information and introduce our partners. Please take a few minutes to watch and share it with your friends and family. Unfortunately most of us have been touched by cancer in some way but the good news is there are amazing organizations to help. Click below to learn more.

Luna’s Landing in a nutshell

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Drink Beyond the Pink is a HUGE Success!

Posted on: October 13th, 2010 by Erin Kieper

$26,000 was raised by the Seattle Affiliate of the Young Survival Coalition’s (YSC) on Saturday!

It was an amazing night to celebrate milestones, honor the memories of those who are no longer with us and to educate those who think breast cancer isn’t a young woman’s disease. Months of planning and procuring auction items gave the attendees a night to remember and many took home incredible items knowing their donations will help local women fight this disease.

O’Asian Kitchen graciously donated their lounge space and Sonny and his bartenders were amazing. They mixed the signature Pink Kiss cocktail and donated $2 per drink to YSC.

Brooke Fox from 92.5 FM was our host and she rocked it in her pink tights. Thanks Brooke!

Del Chinn kept the music pumping through the night and the dance floor was a sea of celebration.

To all the donors of items, THANK YOU. There is not enough space in this post to name everyone but know we could not have done it without you and your generous gifts.

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The ACR Endorses Mammography for Women in their 40s!

Posted on: October 5th, 2010 by Erin Kieper

Good science prevails and the ACR (American College of Radiology) is now endorsing mammograms for women between the ages of 40-49. This is great news. The study from Sweden reported that mammos performed on this group reduced breast cancer related deaths by 30%.

Have you had your annual mammogram?

If not, there is no time like the present to call for the appointment. If you don’t have insurance, contact your doctor and they can point you in the direction of where you can go for a reduced or free study. Don’t put it off. Early detection saves lives!

ACR endorses mammo for women 40-49
By AuntMinnie.com staff writers
September 30, 2010

The American College of Radiology (ACR) is endorsing a Swedish study published online in Cancer that confirms that annual mammography screening of women in their 40s reduces the breast cancer death rate in this population by nearly 30%.

The research is the largest study ever conducted of women in this age group and concludes that using the age of 50 as a threshold for breast cancer screening is scientifically unfounded, the ACR said. It recommends that women begin annual mammograms at age 40.

In a prepared statement, Carol Lee, MD, chair of the ACR’s Breast Imaging Commission, said the study “shows without a doubt that mammography decreases deaths from breast cancer in women aged 40-49 by nearly one-third. There is no excuse not to recommend that average-risk women begin annual screening mammography at age 40.”

The trial followed more than 600,000 women for 16 years. The number of breast cancer deaths among the women in the study who did not receive mammograms was twice as high as for those who underwent screening.

In November 2009, the U.S. Preventive Services Task Force (USPSTF) withdrew its recommendation for screening women ages 40 to 49. The ACR said the study published in Cancer is based on real-world numbers and proves that the benefit is nearly twice that of the USPSTF estimate of 15%.

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Congratulations Seattle 3-Day Walkers!

Posted on: September 28th, 2010 by Erin Kieper

Months of training and fundraising go into every 3-Day walker’s experience and this past weekend was the culmination of the Seattle participants 60 mile journey. Congratulations to all the walkers, crew, friends, family and community. What a beautiful way to build awareness, raise money and share 3 incredible days of friendship, blisters, sore feet and sleeping in pink tents with rain coming down. You have built memories to last a lifetime. Congratulations and great job!

3 Day Walkers feet